Jordan Hale
Director of Revenue Operations
Summary
Operations leader with 10+ years building revenue systems, hiring pipelines, and cross-functional teams. Known for turning fragmented process into clear operating rhythm that scales.
Skills
- Revenue operations
- Salesforce
- Pipeline forecasting
- Team leadership
- Process design
- Stakeholder management
- SQL
- Hiring systems
Work Experience
Director of Revenue Operations · Northline Systems
2022 — Present
Austin, TX · B2B SaaS
Own end-to-end revenue operations across sales, CS, and marketing. Lead a team of 8 and partner with finance on forecast accuracy and capacity planning.
- Built a unified opportunity model that cut forecast variance from 28% to 9%
- Redesigned handoff between SDR, AE, and CS, reducing ramp time by 3 weeks
- Implemented hiring scorecards and interview kits for every GTM role
- Supported ARR growth from $18M to $41M in 24 months
- Hired and developed 6 operators promoted into lead roles
- Salesforce architecture
- Forecasting
- Org design
- Enablement
Senior Manager, Sales Operations · Brightfield Analytics
2019 — 2022
Dallas, TX · Analytics
Ran sales process, compensation design, and CRM hygiene for a 45-person sales org during a period of rapid expansion.
- Launched territory design and quota framework for 4 regions
- Created weekly operating reviews used by CRO and board reporting
- Automated stage progression rules and cleaned a 40k-record CRM backlog
- Improved win rate 6 points through stage discipline and coaching loops
- Territory planning
- Comp design
- CRM governance
Operations Analyst · Helio Commerce
2016 — 2019
Remote · E-commerce
Partnered with sales leadership on reporting, tooling, and process documentation for a high-velocity inside sales team.
- Built dashboard suite covering pipeline, conversion, and activity health
- Documented playbooks that became the standard for new hire onboarding
- Reporting
- Process documentation
- Excel / SQL
Education
University of Texas at Austin
2012 – 2016
B.B.A., Management Information Systems
References
Morgan Ellis
Chief Revenue Officer, Northline Systems
Direct manager
Sam Okonkwo
VP Sales, Brightfield Analytics
Former manager
Readable view · switch to Letter for print layout
Ledger
Resume + cover · PDF
